Huge news has emerged from the European Data Protection Board (EDPB) that will fundamentally change how businesses handle cross-border data. In two landmark decisions, the EDPB has officially approved the extension of Europrivacy, the European Data Protection Seal, to be used in non-European countries.
What Has Changed?
Previously, Europrivacy was used primarily by companies within the EU and European Economic Area (EEA) to prove GDPR compliance. Now, this mechanism is available to companies worldwide, allowing them to formally demonstrate that their data processing activities meet stringent European standards.
Key highlights of this update include:
- Article 46 Mechanism: The EDPB approved specific Europrivacy criteria to serve as "appropriate safeguards" for international data transfers under Article 46 of the GDPR.
- Legal Certainty: For data importers outside the EEA, this provides a clear, audited path to demonstrate compliance, provided they have binding and enforceable commitments in place.
- Global Alignment: This shift aligns with Interprivacy, an international certification scheme, creating a global ecosystem for data protection.
Why Businesses Should Care
Early adopters within Europe have already seen significant benefits from this certification. According to the sources, these include reduced compliance costs, enhanced trust with clients, and a clear competitive advantage by turning data protection into a source of revenue. It simplifies the complex legal landscape of international transfers while providing a global framework for risk assessment.
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What does it mean for Business Information Providers (BIPs)?
This new certification offers BIPs a standardised, reliable mechanism to ensure that the company data they process and transfer remains compliant with GDPR, regardless of where the data is stored or accessed.
Source: PR Newswire

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