Economy · 03. May 2022

The Covid-19 pandemic has helped propel the omnichannel commerce industry which focuses on providing a seamless experience for customers, whether they're shopping online from a mobile device, computer or at a traditional store.

Economy · 03. March 2022

Changes in consumer behavior and shopping needs as well as the trend of personalizing the buying experience promise to push the Vietnamese e-commerce market to a new height.

Economy · 29. November 2021

The percentage of internet users who make online shopping in Vietnam is 71%, which is higher than the Philippines (68%). Of the 8 million new entrants to the digital economy, nearly 100% said they would continue to shop online in the future.